Microsoft Surface Tablets Listed at Horrific Prices Between $1,300 & $2,300

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25 Jul, 2012 12:29 am

23 Comments

We already know that the Microsoft Surface tablets with Windows 8 will be making their way to the market in October for the US and beyond. It is now clear that the new 10.6-inch tablet, which should be available with either a Nvidia Tegra 3 ARM processor or an Intel Core i5 x86 chip. A Swedish web retailer has listed the two variants of Microsoft Surface in his shop and set the first price. As predicted earlier, prices are anything but cheap, so you may well ask yourself, how many devices does Microsoft want to sell? Seriously, when prices range from $1,300 to $2,300, you have to ask yourself– why?

So the cheapest edition of Windows RT with 1 GB of RAM and 32 GB of flash memory costs $1,300 on the Swedish website, while the proposed model with 64 GB of flash memory, costs the unbelievable price of $2,000. The x86 version, which features a thicker body and a full HD display, has starting prices for the 64 GB version at $1860, while the model with 128 GB flash will just cost about $2,300. Of course the prices are still to be treated with some caution. In Sweden prices for electronics are quite high with 25% VAT rate. However, the prices seem high, as expected, and absolutely shocking. It’s looking like the Microsoft Surface tablet won’t be for everyone.

Sources: Webhallen.se & Winfuture


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  • haackers

    Good luck trying to sell at that price Microsoft. The good thing is potentially for terrible sales for windows 8 and they stop with full screen metro crap on desktop/laptops.

  • digimind

    Sorry guys but it’s 830 euro for the first version… It’s always been a straight line between euro and dollars, so it will be around 830 dollar ….

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  • Chris

    If you look at the swedish site Webhallen, 7000 kr is about equal to 1000 dollars and not 1300 dollars. Also note that Sweden sell products much more expensive than USA does. Usually you should use the factor 10 when translating it into USD because of the matter of fact that things that cost 500 dollars in US costs about 5000kr in Sweden and things that kost about 600 dollars in US costs about 6000kr in Sweden, etc.

    So it is very likely that the cheapest model will cost around 700 dollars or less (since Microsoft will surely take themself together and fix the pricing). Also note that many Swedish retailers have released wrong numbers before and this is surely a case of that (there are no more specs than the ones Microsoft release on their surface Keynote).

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  • http://www.facebook.com/lgstoian Alexandru Stoian

    Not sure if even 830 dollars is any good either. These things will still be more expensive then the Apple and Android offering. Plus they have no apps to compete. This is seeming more and more like a failure to me.

  • LeonV

    Microsoft repeatedly said that the Surface tablets will come at a competitive price. So I think the RT-version will match iPad prices, otherwise the tablet is dead on arrival…

  • sola

    I think that the iPad price would be way too expensive for an unproven new entrant in the tablet space.

  • sola

    Maybe in Win9.

  • sola

    Looks like Microoft wants to make sure that Win8 and the Surface tablets become fully uncompetitive.

    At those prices, nobody with a sane mind will buy those tablets.

  • JohnCz

    Translate Köp means to Buy and Boka means to Book. So this looks like a reservation pricing that the retailer came up with on their own.

  • jb82

    This is a silly post – like this will give any indication of the actual price. Come on use some common sense. Microsoft haven’t announced the prices themselves yet. The RT version is likely to sell for around $400-$500 and the Pro for $800ish.

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  • Isaac

    Microsoft. Good luck on selling that. Be careful about the price of your tablets. or one day in the future, you may end up like Nokia.

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  • CyberGusa

    Update from Techie Buzz, turns out Webhallen (the retailer in Sweden that listed the Surface Pre-Order Prices) have responded and made it clear that they made up the price just to have a place holder number for their website so their customers could make pre-orders.

    Quote, “Our customers are very interested
    in pre-ordering these products, so we have set a high preliminary
    pricing for the lineup so that they may be able to pre-order them.

    Just to clarify, we have not recieved any pricing from Microsoft
    regarding MRSP or purchasing net cost, and any people who have booked
    the Surface at this high price will of course have their order adjusted
    before any product is shipped. So we’re not going to overcharge anyone
    for being an early adopter.”

    So goes to show you shouldn’t immediate assume rumored news is true.

    Though the fact MS had yet to release any pricing for the Surface tablets should have been a big clue to at least consider this news doubtful, along with factoring other things like Sweden’s 25% VAT.

  • RHJ

    I read the same thing so when is the author Malarie going to update her blog with this new info because as she has it written now it is a very mis-leading article.

  • Luke

    The prices are fake and made up by the retailer. Please research first before posting such blog articles. Second I don’t know which currency rates you are using here but they are way off as someone else pointed out.

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  • NotAnAppleOrDroidFanBoy

    Looks like a premature report based on false data. Typical of your generation. Next time, make sure you get the facts before posting.

  • The Poster

    You are really dumb, Malarie.

  • duh

    Horrific Article