HTC has set the bar high for themselves in terms of a 54 million shipping goal for smartphones in 2011. The problem is, this goal is to going to be difficult with competition from Apple’s new generation of and Nokia’s Windows Phone 7-based smartphones in the fourth quarter, industry sources in Taiwan say.
After a basis of US$359 on the ASP in the first quarter of 2011, the second-quarter of HTC’s shipments of smartphones should reach 11.5 million units up from HTC EVO 3D, in Europe in July. The company is expected to earn NT%135-140 billion (US$4.7-4.88 billion) in garner revenues in the third quarter with smartphone shipments up to 12.5-13 million units..7 millions units from the first quarter, a 18.6% increase. Even better than the 11 million projected by the company, sources estimated. After the increasing demand for HTC’s Android-based smartphones they have set to begin selling’s their naked-eye 3D model, the
New models are also expected to roll out from HTC for the holiday season to help with fulfilling their annual shipment target, noting the minimum would be a shipment of 50 million smartphones in 2011 being double the amount shipped in 2010